When designer meets affordable mass market, magic happens.
So is the case with the Designers For Target program, which brought us lines from Zac Posen, Missoni and Stella McCartney, among others.
Australian designer Collette Dinnigan’s new lingerie range for is no exception. The collection, which hits stores on Thursday, is her second foray into smalls for the chain store — following a very successful debut collection in 2008.
The range features feminine silhouettes, pretty prints and as you’d expect, reasonable price tags.
“My Wild Hearts collection is the epitome of everyday luxury, with a focus on comfort without compromising on style. The collection features washable fabrics with delicate lace and embroidery, allowing for luxurious everyday designs,” said Dinnigan.
Sizes range from 10B to 16DD, and underwear from 8 to 16. Can’t get to a store? Don’t get your knickers in a twist — the range will also be available online